Ananse Africa: Flying the Flag for African Fashion Brands and Designers
Africa is experiencing an awe-inspiring creative renaissance, and all eyes are on the continent. The African economy is benefiting greatly from the rapidly expanding creative industry. According to the World Bank, creative industries contributed more than $18 billion USD to GDP in Nigeria alone in 2020, with more to come. There is an urgent need for expansive, simple, and user-friendly pipelines to support the growth of African creative brands, and Ananse Africa launched a platform that meets that need in April 2021. Ananse Africa connects African creative brands to global markets and offers consumers a one-stop online shopping experience for African designers and artists. Ananse Africa, which combines technology with fashion and art, makes it easier to buy African fashion and artistic creations. Ananse connects African designers with local and international consumers as the continent's creative industry grows. According to the descrip...