This Black-owned Beauty and Wellness Brand has a Beautifully Touching Story
 |
| Unforgivingly Pur Natural products |
If you have been reading our content on Black Lives Global on Medium, then you will know that our sole mission is to fight to elevate Black-owned brands as much as possible. One such brand is the fearless and unapologetic brand Unforgivingly Pur. The Canada-based brand is the brainchild of sisters, Cola and Rochelle, and the story behind the inspiration for the brand is beautifully touching.
The independent natural body care and wellness brand launched in 2014 after the tragic passing of concert pianist, Cola's 10-year-old son. The sisters recognised the critical need to focus on radical self-love and physical, emotional and spiritual wellness. At the soul of the brand are natural, pure and clean beauty and wellness products.
Not just self-love from a physical perspective but from a holistic standpoint. The products simply won't provide you with the comfort you need if you don't recognize the need to love yourself from within.
Unforgivingly Pur products heal, protect, nourish and revitalize. They contain pure and clean ingredients and essential oils that boost, reenergize and uplift.
Rochelle and Cola religiously use their own products during their Self-care Sunday sessions on their Instagram page. They discuss the importance of self-love and various health and wellness topics that are vital for the modern woman(and man).
Unforgivingly Pur isn't just about beauty products, it's a whole lifestyle. They encourage you, they implore you to love yourself wholeheartedly and to love yourself enough to use clean, transformative ingredients on your skin.
Their products are handmade with love and intention from their delicious and fresh natural deodorants to their revitalizing facial scrubs, Unforgivingly Pur is taking beauty and wellness to the next level.
 |
| Rochelle and Cola, founders of Unforgivingly Pur |
They recently launched a stunning app to facilitate the Unforgivingly Pur shopping and wellness experience. They also launched a new product alongside the app which is definitely worth a mention. The new addition to the Unforgivingly Pur family is Puroma. An uplifting parfum roller that utilizes the potent benefits of natural essential oils and flower extracts to create two wonderful scents. "Unwind and Chill" and "Red Light Special."
Unwind and chill combines lavender and vanilla with mangosteen and elderberry. These ingredients are known to calm, relax and soothe.
Red Light Special contains chamomile, mangosteen, elderberry, rose and spices to elevate your mood and soothe aching muscles.
Unforgivingly Pur is certainly on our list of Black-owned brands to watch at the moment and we encourage you to support these beautiful, passionate queens, they deserve it!
.
Comments
Post a Comment